Education · Video Editing
Kindergarten Brand
We turned footage from the school's April 23 Children's Day event into a short vertical video made for social media.
In kindergarten promotion, the strongest content is the moments when children are genuinely happy. In this project we edited raw footage from the event into a short, vertical video built to grab attention from the first second.
What the brand needed
The footage shot on the event day was long and scattered. To be watched on social media, it had to be shorter and hold attention from the first second. It was also important not to lose the school's warm, reassuring atmosphere in the edit.
Our approach
- We watched the raw footage from the start and picked the strongest moments.
- The edit was sequenced to grab attention in the first second.
- The video was reframed for the vertical short-video format.
- Colors and text placement were adapted to the school's visual style.
The outcome
- Long event footage became a short video ready to share on social media.
- The event's atmosphere comes across in a single video, with the children's movement and joy.
- The same editing structure can be reused for future events.
Project details
- ClientKindergarten Brand
- IndustryEducation
- Type of workVideo Editing
- Year2026
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